The versatile space at our Shanghai headquarters hosts intimate shows, ‘shop-able showroom’ and variety of events, expanded our offering in the heart of city.
The 200sqm venue is an adaptable blank canvas space that is able to host intimate gatherings, exciting exchanges and whatever the moment demands, whether a shop-able showroom or an after-work yoga class.
Open for creativity and inspiration
The showroom offers clients a venue to showcase and market their latest collections to China’s top media, influencers, celebrities, stylists and designers.
With Reuter Communications working with the world’s most celebrated brands, can’t-miss events are already being booked into calendars, such as fashion shows from the best of both international and Chinese creative talent and make-up masterclasses from big-name and niche beauty brands.
The shop-able showroom aspect means that brands not yet available elsewhere in China can display at the showroom, with mobile payment functionality already connected.
The expanded Shanghai office is just part of the fast-paced growth the agency has seen for the last year, with integrated digital, creative and research offerings now forming a core part of the business.
Chloé Reuter, Founding Partner of Reuter Communications, said “The new showroom allows us to hold our own vibrant range of events, giving clients, partners and local creative talents a space in which to display, showcase and interact with the luxury community in China. The showroom is just one small part of our continued growth, as we also bring clients new digital, integrated and strategic services.”