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HOW CAN BUSINESSES IN THE MIDDLE EAST CONNECT WITH CHINESE TRAVELLERS?

THE LUXURY CONVERSATION IN DUBAI, APRIL 2018


At the end of April, The Luxury Conversation held a breakfast briefing in Dubai to explore what Middle East & North African (MENA) businesses can do to connect with Chinese travellers. In the last few years the region has seen a huge rise in travellers from China. Dubai’s visa on arrival for Chinese nationals and the 2020 Expo have helped to increase awareness. Held at Armani Hotel Dubai, the event offered insight and presentations from China luxury experts: Zan Wu, Founder and CEO of Zanadu.cn, China’s premium travel platform and Chloé Reuter, Founder and CEO of Reuter Communications.


Discover the event's takeaways on The Luxury Conversation here.



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